Zoho Campaigns : Marketing automation tool

Communicate and interact with your customers

Zoho Campaigns is an email marketing automation software designed for small to large-sized businesses. With this solution, you will be able to automate your entire marketing process—from managing your email campaigns to maintaining your mailing lists and tracking their real-time analysis to improve future campaigns. 

Powerful features, easy results

Email campaigns are one of the most effective ways to engage your customers. With Zoho Campaigns, you can create, send, share, and track your email campaigns quickly and efficiently.

Create an email campaign in the blink of an eye

Zoho Campaigns provides 240+ eye-catching predesigned templates for all occasions based on your business needs. It includes a handy drag-and-drop editor, subscriber management, form templates, planning, and a lot more possibilities that will make your missions easier!

Advanced campaigns

A/B test your email campaigns to send engaging email campaigns to your recipients. Integrate Zoho Campaigns with event management platforms, webinar applications, survey applications, and others to send promotional emails, follow-ups, etc. Coupon Campaigns and RSS feed in Zoho Campaigns allow you to create campaigns adapted to your needs.

Campaign planning and send time optimization

Different options are available for you to send your email campaigns. You can send them immediately or plan according to a fixed time, according to the time zone or according to the optimal opening of the recipient.

Dynamic Content

Dynamic content allows you to further personalize your message. Send a single email that will automatically adapt to your different audience segments. Some parts of the email will be displayed for some recipients and others will be hidden. This increases your conversion rates.

Organized mailing lists

Organize and segment your contacts lists to make it easier to send personalized content and increase your chances of converting prospects and building customer loyalty.

Measure the performance of your campaigns

Zoho Campaigns provides you with a detailed report in order to make the necessary adjustments and improvements: opening rates, unique clicks, unsubscriptions, social engagement, geographical reports, etc. You can also activate the Google Analytics and Zoho Analytics options for more reports.

Automation

Automate your marketing with the implementation of autoresponders and workflows according to a defined schedule. Welcome email, follow-up email based on contacts' actions, email about an annual event, birthday offers, etc. This way you show the attention you pay to your subscribers and send the right emails and the right time to the right people.