9 effective survey tools to create your best questionnaires
The creation of surveys, polls or questionnaires is all the rage among marketers.
But what could be better than using a high-performance survey tool to help you set up your questionnaires?
We've put together a comparison of the 9 best tools to help you find your dream tool:
- Survey creation tool for professionals, SurveyMonkey
- The indisputable survey tool, Google Forms
- The survey platform made in France, Drag'n Survey
- The survey tool that pushes the boundaries, Checkbox
- The ergonomic survey platform, Typeform
- The survey tool available in 15 languages, Survio
- The survey tool specialising in customer experience, GetFeedback
- Doodle, the solution for creating group surveys
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Sphinx iQ 3, quanti and quali questionnaire software
What exactly is an online survey tool?
Before getting to the heart of the matter and detailing the characteristics of the various existing tools, let's define what an online survey tool really is.
This type of platform allows users to carry out a survey in its entirety, i.e. from creation to sending, editing and analysing the results.
Most platforms also provide survey templates to save users time and make it easier to create questionnaires.
Using survey software also provides access to detailed reports to simplify data processing and advanced analysis.
👉 Check out our comparison of the best survey tools!
SurveyMonkey, the survey creation tool for professionals
With over 36 million users worldwide, SurveyMonkey is one of the leading tools for creating online questionnaires. The tool provides users with a wide range of functions:
- a wide choice of questionnaire templates (NPS, marketing research, market research, etc.),
- collaboration throughout the entire survey process, from creation to analysis,
- evaluation of your surveys and an estimate of their success rate thanks to SurveyMonkey Genius,
- advanced data analysis using graphs and pivot tables.
Plus: a fully customisable tool that allows you to completely adapt your surveys to your graphic charter (colours, logo, fonts, etc.)
Prices :
- a free version,
- an advantage package at €30/month
- a premium package at €75/month,
- a corporate offer on request.
SurveyMonkey
The indisputable survey tool, Google Forms in the Google WorkSpace suite
We can't make a comparison of online survey tools without mentioning the indestructible Google Forms. Part of the Google Workspace suite, the solution can be accessed simply via a Gmail account.
The tool offers features that are not very advanced, but are essential for creating a survey:
- creating questionnaires that are automatically saved and hosted on your Google Drive,
- data analysis in the form of graphs,
- distribution by email, on a website or sharing via a single hypertext link.
Plus: integrated into the Google Workplace suite, its interface is familiar and very easy for web users to use.
Price :
- totally free
Google Workspace
Drag'n Survey, the survey platform made in France
Drag'n Survey is online survey software made in France. Fully customisable, the tool is very easy to use thanks to an intuitive drag-and-drop interface. You can use the platform to :
- Access a database of over 500 questions,
- create a survey with different question types (Yes/No, MCQs, scoring, free-form questions, ranking, etc.),
- distribute your survey (social networks, forums, CRM, website),
- share your reports and protect them with a password.
Bonus: all the tool's features are available free of charge, with the only limit being that your survey must contain fewer than 20 questions.
Prices :
- free version
- offer plus at €24/month,
- premium offer at €49/month.
Drag'n Survey
The survey tool that pushes the boundaries, Checkbox
Checkbox is a complete solution for creating online surveys. Its interface, available in English only, includes a wide range of functions for :
- create questionnaires
- distribution via multiple channels (email, SMS, QR code, social networks),
- process automation thanks to the many possible integrations (triggering actions, updating data, etc.),
- detailed reports.
Plus: Checkbox offers advanced features for developers, enabling them to push back the limits of the tool with access to the API or source code.
Price :
- standard package available at $480/year ;
- advanced package at $600/year.
Checkbox Survey
The ergonomic survey platform, Typeform
Typeform is an online survey creation tool available in English only. This ultra-ergonomic tool helps you create surveys, but it's not the only one: you can also create quizzes, surveys, registration forms, etc. Within the platform, you can :
- create surveys in just a few minutes (drag & drop),
- access survey templates (NPS, political, funny, social networks, etc.),
- send data to your favourite tools for in-depth analysis (Google Analytics, Excel, etc.),
- use integrations like Slack, Zapier, Hubspot and more.
The plus : sending data via API to make it much easier for you to analyse and create reports.
Price :
- free version,
- basic package at €21/month,
- plus package at €46/month,
- enterprise package €75/month.
Typeform
Survio, the survey tool available in 15 languages
Survio is an easy-to-use tool for creating online surveys and questionnaires. The features available in the tool allow you to create and distribute professional surveys:
- simply create questionnaires using over 100 sample surveys and 70 themes,
- send surveys using communication applications (Facebook, MS Teams, Slack, WhatsApp),
- view the responses collected in real time,
- receive support from our 24/7 customer service team.
Bonus: the tool is available in 15 languages, including French.
Prices :
- a mini package at €15/month
- a standard package at €35/month
- a plus package at €58/month.
Survio
GetFeedback, a customer experience survey tool
GetFeedback is an American survey and questionnaire tool. The platform attaches great importance to visuals and offers highly aesthetic and customisable templates.
Using the tool, you can :
- integrate your survey into your website or application,
- capture metadata about your website users (browser, device, location, etc.),
- automatically send conditional and detailed surveys based on user actions.
Plus: GetFeedback enables survey creation across a multitude of channels, so capture "hot" feedback wherever you want.
Price :
- on request
GetFeedback
Doodle, the solution for creating group surveys
The latest addition to our comparison is a little different from the others. Doodle is best known as a planning tool, but it can also be used to create group surveys. Within the platform, you can :
- create group polls to organise meetings,
- add questions with interesting options (hidden survey, choice by participant, etc.)
- use the tool on all platforms, PC, smartphone and tablet.
The plus: beyond the planning tool, its integrated survey creation functionality is also highly appreciated for optimising your organisation.
Price :
- free version,
- a "private" package at €29/year,
- a business package at €49/year.
Doodle
Sphinx iQ3 quantitative and qualitative questionnaire software
Sphinx iQ 3 is an ultra-powerful quantitative and qualitative survey and data analysis tool.
The made in France platform supports you at every stage of your survey:
- creation of dynamic, interactive questionnaires (customisable, responsive design, multilingual, with anonymity management, etc.) ;
- multi-channel survey distribution (creation of form sharing links on the web, automated mailings and reminders by email and SMS, paper form, etc.);
- advanced data analysis (multisource data processing, statistics, lexical and semantic analysis, data visualisation, sharing of reports, etc.);
- RGPD compliance.
Bonus:
Sphinx iQ 3 is an intuitive all-in-one tool with features ranging from the simplest to the most advanced, enabling you to get your quantitative and qualitative data talking.
Price :
-
on request.
Sphinx iQ 3
Article translated from French