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These 8 levers for optimising your customer acquisition strategy

Tip • 16 June 2025

These 8 levers for optimising your customer acquisition strategy

How do you capture the attention of an increasingly fickle customer base over the long term? 🤔 That's where a good customer acquisition strategy is essential. Zoom in on the 8 best customer acquisition strategies with examples to back them up!

7 best practices for monitoring your customers

Tip • 4 June 2025

7 best practices for monitoring your customers

Customer care is essential to the successful development of your business. Take inspiration from 7 tried and tested practices to put in place high-quality support.

Pipedrive vs monday: the CRM battle to make the best choice

Software • 2 June 2025

Pipedrive vs monday: the CRM battle to make the best choice

What's the best CRM solution between Pipedrive and monday CRM? We've tested and analysed all their features, and here's our full review...

Boost your sales by properly managing your business opportunities

Tip • 28 May 2025

Boost your sales by properly managing your business opportunities

Behind every sale is a business opportunity. But what exactly are we talking about here, and how can we detect and transform them into sales? Here's how.

Checklist of 10 questions to ask yourself when choosing a CRM tailored to your needs

Software • 23 May 2025

Checklist of 10 questions to ask yourself when choosing a CRM tailored to your needs

How do you choose your CRM tool? Make your choice quickly thanks to our 10 questions to ask yourself beforehand and our 8 tips for selecting the right one. Bonus: a comparison of 9 software packages tailored to the size of your company and/or your business.

Adopt a tailor-made CRM to boost your sales and customer relations

Software • 25 April 2025

Adopt a tailor-made CRM to boost your sales and customer relations

Read our guide and our selection of 8 tools for setting up your custom CRM.