Tip Adopt the sales playbook, the guide for salespeople who leave nothing to chance A sales playbook is more than just a document. It's a structuring resource, designed for each stage of the sales process and aligned with your objectives. Follow the guide.
Tip Do you get an answering machine? Turn silence into a signature by calling back Find out how a well-executed telephone reminder can boost your conversions, avoid non-payment and strengthen your customer relations.
Tip Look beyond Q1 with the Balanced Scorecard A dashboard is all very well. But a forward-looking dashboard is what makes all the difference between an organisation that is subject to the numbers, and a company that acts with a strategic vision. Find out how to build your own.
Tip • 28 July 2025
How do you set up a sales organisation that really works?
Discover how to structure a clear, high-performance sales organisation: roles, processes, tools Organisational models, tools, indicators, remuneration, synergies: all the practical levers you need to build a high-performance sales organisation.
Tip • 28 July 2025
How do you set up a sales organisation that really works?
Discover how to structure a clear, high-performance sales organisation: roles, processes, tools Organisational models, tools, indicators, remuneration, synergies: all the practical levers you need to build a high-performance sales organisation.
Definition • 24 July 2025
The skimming strategy, or when aiming high becomes (very!) profitable
How can you take advantage of the skimming strategy to maximise your margins? Discover its principles, advantages, limitations, examples and the keys to applying it effectively.
Software • 24 July 2025
Complete guide to buying a database + 10 tools for reaching truly qualified prospects
Are you looking to buy a B2B or B2C database? Discover our advice on how to choose your supplier, the prices to expect and the criteria to take into account.
Tip • 23 July 2025
Sell at the right price with these 6 pricing strategies
Setting the right price can't be improvised. Explore 6 essential pricing strategies, their advantages and limitations, and how to adapt them to your market to sell better.
Definition • 23 July 2025
Understand your sales force's motivations so you can take them to new heights!
The sales force is a key driver of sales performance. Discover its definition, its missions and the keys to optimising it.
monday CRM
Customer relationship management
Sales Force Automation
Retail Management
Sales Management
Business Management
Erplain
Stock Management
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SalesDeck
Sales Management
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PandaDoc
Sales Management
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Drip
Sales Management
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Crono
Sales Management
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Exact Sales
Sales Management
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Leadassign
Sales Management
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SalesBee
Sales Management
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Visiativ Force de Vente
Sales Management
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Pipeline CRM
Sales Management
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Hymalaia
Sales Management
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Tip • 22 July 2025
7 steps to a sales plan that leaves nothing to chance
The sales plan is your sales department's strategic roadmap. Find out more about its benefits and the steps involved in drawing it up.
Tip • 22 July 2025
Think big by adopting a 4-step expansion strategy
Master your expansion strategy with practical advice: steps, tools, mistakes to avoid and levers for successful growth in France or abroad.
Definition • 27 October 2024
Introduction to Sales Enablement, the strategy that will set you apart from your competitors!
A solid Sales Enablement process makes it possible to sell more intelligently and compete more effectively. Content, training, tools... what's behind this concept?
Definition • 27 October 2024
The secret of the best salespeople? Mastering these 20 sales skills
Communication, empathy, product knowledge, active listening, adaptability, negotiation... discover the main sales skills and some tips on how to develop them.
Tip • 11 March 2021
How to Create the Perfect Sales Territory Plan
Sales territory plan is an essential strategic process allowing to allocate your sales reps where they need to be. Discover our guide for a perfect sales territory plan!
Tip • 19 February 2021
The Different Sales Channels: How to Sell Your Product?
Sales channels are the ways through which customers can access your product or service. Which are the best to use, and how to choose the best fit?
Definition • 10 February 2021
Everything You Need to Know About Sales Management
Discover how to improve your sales with our complete guide! We tell you everything you need to know about sales management!
