Meltwater Monitor is designed for businesses seeking to understand their media presence and public sentiment. Its advanced analytics and real-time monitoring help organisations to track mentions, measure impact, and optimise communication strategies. Ideal for marketing teams, PR professionals, and brand managers.

What are the main features of Meltwater Monitor?

Comprehensive Media Coverage

Meltwater Monitor provides extensive coverage across multiple media channels, allowing businesses to stay informed of every relevant mention in real-time. It ensures no critical discussions are missed and translates insights into actionable data.

• Tracks news articles, broadcast media, digital publications, and social media platforms.
• Sources content from over 30 languages for global reach.
• Real-time notifications for immediate reaction and engagement.

Advanced Analytical Tools

The software offers powerful analytical tools that convert data into meaningful insights. It enables users to assess trends, evaluate sentiment, and measure campaign success effectively.

• Sentiment analysis to gauge public perception.
• Customisable dashboards for a tailored analysis experience.
• Competitor benchmarking to identify market positioning.
• Trend reports to uncover emerging themes and opportunities.

Influencer Identification and Engagement

Meltwater Monitor features comprehensive influencer analytics, which help organisations identify and engage with key industry influencers. This can enhance brand reputation and widen market reach.

• Identify top influencers in specific fields.
• Detailed profiles and past engagement metrics.
• Build and maintain strong relationships with targeted influencers.
• Measure the impact of influencer collaborations.