Switchy is designed for digital marketers seeking to optimise their campaigns through powerful link management. This platform offers advanced link customisation, robust analytics, and smart retargeting capabilities that distinctly elevate your marketing strategy above competitors.

What are the main features of Switchy?

Advanced Link Customisation

Switchy allows you to personalise your links to match your brand identity, enhancing your marketing messages. Use features such as:

• Custom domains to build trust and improve click-through rates.
• Branded short links that increase recognition and brand consistency.
• UTM parameters to accurately track and assess campaign performance.

Robust Analytics

Detailed insights are pivotal for any marketing strategy. With Switchy's analytics, gain access to:

• Real-time data that tracks the performance of your links instantly.
• Comprehensive reports offering deeper insights into user behaviour and engagement.
• Traffic source breakdown to better allocate your resources and efforts.

Smart Retargeting Capabilities

Retargeting is a key tool to capture potential leads. Switchy enhances your campaigns with:

• Pixel integrations that allow you to retarget your audience effectively across multiple platforms.
• Dynamic audiences to adjust and optimise your retargeting strategy on-the-go.
• Personalised campaigns that increase conversion rates by sending tailored content.