Google Analytics : Advanced Insights for Web Analysis Professionals
Google Analytics: in summary
Google Analytics empowers businesses by offering deep insights into web performance. Catering to marketers and digital analysts, it stands out with real-time data tracking, in-depth audience segmentation, and seamless integration with other Google services.
What are the main features of Google Analytics?
Real-Time Data Monitoring
Uncover immediate insights with Google Analytics' real-time monitoring feature. This tool allows businesses to track ongoing user interactions on their website, offering instant access to:
- Current visitor count
- Active pages on site
- Live engagement metrics
In-Depth Audience Segmentation
Effortlessly tailor your marketing strategies with audience segmentation. Google Analytics enables precise categorisation of users based on behavior and demographics, featuring options like:
- Geographical data analysis
- Behavioural insights
- Custom audience segments
Seamless Integration with Google Services
Enhance your analytical capabilities by leveraging Google service integrations. Google Analytics seamlessly connects with other Google platforms, offering streamlined access to:
- Google Ads data correlation
- Search Console insights
- Data Studio visualisations
Google Analytics: its rates
Standard
Rate
On demand
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