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Alternatives to Appboy

Appboy, now known as Braze, is a popular customer engagement platform offering a range of features for mobile marketing and user engagement. However, businesses may seek alternatives that better fit their specific needs, preferences, or budget. Whether you are looking for enhanced analytics, improved personalisation capabilities, or more cost-effective solutions, there are several robust options available. Below is a curated list of recommended tools that serve as excellent substitutes for Appboy, each with its unique strengths and features.

Webmecanik Automation

Open Source marketing automation solution without limits

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3.9
Based on 25 reviews
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Paid version from €450.00 /month

Consider Webmecanik Automation as a reliable option for your marketing automation needs, alongside Appboy.

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Webmecanik Automation offers a user-friendly interface, advanced automation features, and comprehensive analytics tools to enhance your marketing strategies. With Webmecanik Automation, you can streamline your campaigns efficiently without the limitations often associated with Appboy.

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Benefits of Webmecanik Automation

check OpenSource

check Proactive support

check GDPR compliance

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Zoho Marketing Plus

Unified platform to manage your digital marketing

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4.6
Based on 30 reviews
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For businesses seeking a comprehensive solution for their marketing needs, Zoho Marketing Plus emerges as an excellent alternative to Appboy. Designed to streamline and unify marketing efforts, it integrates a variety of tools that cater to different aspects of digital marketing. This makes it an appealing choice for professionals looking to optimise their campaigns and engage their audiences effectively.

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Zoho Marketing Plus offers a suite of features including campaign management, email marketing, social media integration, and analytics functionalities. Users can seamlessly manage multiple marketing channels within a single platform, making it easier to collaborate across teams and track performance metrics. Additionally, the intuitive interface ensures that both experienced marketers and newcomers can navigate the tool with ease, facilitating a smooth workflow and maximising productivity.

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Benefits of Zoho Marketing Plus

check Centralised management of all campaigns

check Detailed real-time performance analysis

check Collaborative optimisation of strategies and tasks

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Klaviyo

The only CRM and Marketing Platform built for B2C

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4.5
Based on +200 reviews
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For businesses exploring advanced email marketing solutions, Klaviyo offers a robust and feature-rich platform. While many companies may already be familiar with Appboy, Klaviyo stands out as a powerful alternative that can cater to extensive marketing needs seamlessly.

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Klaviyo provides a comprehensive suite of tools that enable businesses to create highly personalised and engaging email campaigns. Features such as detailed segmentation, automation workflows, and data analytics provide invaluable insights for marketers aiming to optimise their strategies. With easy integration capabilities and strong performance metrics, Klaviyo is well-equipped to support businesses in enhancing customer engagement and driving growth.

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Benefits of Klaviyo

check Unified B2C CRM with real-time customer profiles

check Multi-channel automation: email, SMS, and push

check Predictive analytics and smart segmentation

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Zoho CRM

The Smart and Efficient Solution for your Sales Team

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4.3
Based on +200 reviews
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Paid version from €14.00 /month

Consider using Zoho CRM as a comprehensive solution for managing your customer relationships, instead of Appboy.

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Zoho CRM offers a user-friendly interface, powerful automation tools, and seamless integration with other business applications, making it a versatile choice for streamlining your sales and marketing processes. With features like lead management, contact segmentation, and sales forecasting, Zoho CRM provides all the essential tools you need to effectively manage your customer interactions without the limitations of Appboy.

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Benefits of Zoho CRM

check Streamlines sales: Manage leads, contacts, deals

check Enhances engagement: Personalise customer interactions

check Provides insights: Robust reporting and forecasting

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Plezi

Complete B2B marketing automation solution

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4.5
Based on 132 reviews
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Paid version from €169.00 /month

Consider using Plezi as an alternative to Appboy.

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Plezi offers a user-friendly interface and advanced features that make it easy to manage your tasks efficiently. With Plezi, you can streamline your workflow without worrying about the limitations and complexities often found in Appboy.

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Benefits of Plezi

check Turnkey marketing automation solution

check 100% suitable for B2B specificities

check Quick and easy to set up

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ProspectIn

Innovative LinkedIn Automation for Strategic Networking

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4.4
Based on 54 reviews
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Paid version from €9.99 /month

If you're looking for a powerful tool to enhance your prospecting efforts, ProspectIn presents a compelling option that can streamline your workflow and improve productivity. Many users appreciate the features it offers in managing and automating outreach campaigns, which makes it a noteworthy alternative to other software like Appboy.

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ProspectIn provides a variety of functionalities designed to maximise engagement with potential clients. With its user-friendly interface, extensive automation options, and effective lead management capabilities, it empowers users to customise their outreach strategies and establish meaningful connections, ensuring a smooth journey from prospecting to conversion.

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Hub Marketing

Streamline Campaigns with Innovative Marketing Software

No user review
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Paid version from €46.00 /month

When considering software solutions for your marketing needs, Hub Marketing stands out as a compelling alternative to Appboy. Its intuitive design and robust features make it an excellent choice for businesses looking to enhance their marketing strategies and outcomes.

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Hub Marketing offers a variety of tools tailored for campaign management, customer engagement, and analytics. With its user-friendly interface, you can easily track the effectiveness of your marketing initiatives and optimise them in real-time. Additionally, its seamless integration capabilities with other platforms ensure that you can streamline your processes and have all the necessary data at your fingertips.

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Marketo

A cloud-based marketing solution for SMEs

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4.8
Based on 7 reviews
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Consider using Marketo as a viable option to Appboy.

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Marketo offers a comprehensive set of features and functionalities that can greatly benefit your marketing efforts, without experiencing the limitations seen in Appboy. With Marketo, you can streamline your marketing automation processes and effectively engage with your target audience to drive better results.

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Gazella

Streamline Business Operations with Innovative CRM

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3.5
Based on 2 reviews
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Gazella offers an innovative solution for users seeking efficient software options in the same field as Appboy. With its user-friendly interface and robust features, Gazella is designed to cater to both novice and experienced users, ensuring a seamless experience while fulfilling various operational needs.

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Incorporating advanced tools and functionalities, Gazella streamlines workflows by enabling better project management, collaboration, and analytics. Its versatile capabilities make it suitable for a wide range of applications, providing users with the flexibility they require to achieve their goals effectively, complementing what is already available with Appboy.

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Hub Marketing

Search Engine Marketing (SEM) Software

No user review
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Paid version from €46.00 /month

Consider choosing Hub Marketing as a beneficial option to Appboy.

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Hub Marketing offers a user-friendly interface and robust features for your marketing needs, without the limitations and issues often experienced with Appboy. With Hub Marketing, you can streamline your marketing efforts effectively and efficiently.

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