Marketing Automation Software

Marketing Automation
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Sales Force Automation
Security & Confidentiality
Integration & Interoperability
Communication
Mapp Cloud

Omnichannel digital campaign management

neocamino

Useful marketing solution for small business

wewmanager

Email and SMS marketing + data intelligence

Send-Up

Emailing, SMS, Landing Page, WebApp, Marketing Automation

Spread Family

Customer Relationship and Webmarketing

Visiblee

Generate highly qualified leads from your website

Scal-e

Custom Client Marketing Platform

Accengage

European Leader for Push Notifications (App, Web & Facebook)

Fixel

Smarter Segmentation

Dialog Insight

The Power of Personalized Marketing in One Platform

HOP CRM

Simple and easy CRM software

Koban

CRM & Marketing automation, much more than just a CRM

Mailify

Boost your turnover, build loyalty with emailing

SendinBlue

Correo electrónico y SMS Marketing Plataforma

What are the Best Tools to Automate your Marketing Actions?

There are hundreds of marketing tools available to do everything a marketer wants to do. Only the multiplication of tools can be a major obstacle to the success of marketing campaigns. Some software can focus on the following features:

  • Email marketing campaigns
  • Creation of landing pages to provide content in return for a listing.
  • Automation of article publications on social networks
  • Automation of newsletters based on an RSS feed
  • SMS Marketing
  • Conversion tunnel
  • Social network mapping
  • etc.

The choice among these functionalities will be crucial in the development of a marketing automation tool, the best of them being these:

Definition and Management of Marketing Automation

Marketing Automation refers to the set of scenarios that can be anticipated and programmed to replace manual marketing tasks such as:

  • The qualification of contacts
  • Personalized answers
  • Customized reminders
  • Population segmentation
  • etc.

The objective of Marketing Automation is to bring large populations to convert (purchase, registration, recall request) without manually intervening in this process.

Find all our guides on marketing automation.

Marketing automation refers to software platforms designed for marketing departments and organizations to automate repetitive marketing tasks.

Marketing automation software is used to specify criteria and results for tasks and processes that are then interpreted, stored and performed by software tools.

Marketing departments, consultants and part-time marketing employees use marketing automation platforms to increase efficiency and reduce human error. These platforms often have features for email marketing, social network marketing, lead generation and more. Marketing automation products often integrate with CRM tools, although CRM tools with marketing automation are considered to be all-in-one CRM products.

Complementary solutions of Marketing Automation

Website Builder & CMS

AB Testing

eCommerce

Lead Generation

Product Data Feed Management

Email Marketing

Survey

Event Management

SMS Marketing

Graphic Design

Search Engine Marketing (SEM)

Webinar Marketing

Brand Management

Public Relations (PR)

Advertising

Landing Page

Feedback Management

Mobile Marketing

Customer Data Platform (CDP)

Geomarketing

Digital Signage

Social Media Marketing

Campaign Management

Content Marketing

Ad Serving

Personalization and Behavioral Targeting

Web Marketing

Marketing Data

Marketing Analytics

Display Advertising

Reputation Management

Marketplace