Marketplace Software

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What is an e-commerce marketplace software?

Definition

The marketplace application allows you to create a marketplace or transform a commercial site into a marketplace.

The platform positions itself as an intermediary between buyers and sellers of goods or services, in BtoB, BtoC, or CtoC.

On the marketplace, each transaction is carried out in three stages:

  • The buyer completes the buying tunnel.

  • The seller is informed of the order and can accept or refuse it.

  • The buyer is debited at the time of validation or dispatch.

How does it work?

An e-commerce solution such as Wizaplace or Oxatis allows you to create your marketplace using the numerous modules of the tool:

  • A CMS and templates to create a customised front page.

  • A CRM to manage buyers and sellers.

  • An order management system ( OMS)

  • An online payment gateway.

  • An administrator dashboard to manage sellers and ads, define commission policy, etc.

Complementary solutions of marketplace

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Survey

Event Management

SMS Marketing

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Graphic Design

Search Engine Marketing (SEM)

Webinar Marketing

Brand Management

Public Relations (PR)

Advertising

Landing Page

Feedback Management

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Customer Data Platform (CDP) Software

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Campaign Management

Digital Asset Management (DAM)

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Reputation Management