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Customer Experience software

Customer experience analysis software is customer relationship software that analyzes the behaviors or proactive feedback from customers of a store or service.

Whether via a form sent by email or an in-store questionnaire (on a touchpad for example) it is possible to collect the opinions of people who are potential consumers of your products or services.

On the other hand, it is more difficult to analyze the results of these surveys, especially when they are opinions expressed in open fields. Customer experience analysis software is designed to effectively address this issue. CX is becoming increasingly important in customer relations.

Need any advice? Discover all our articles of Customer Experience
Professional group
Sales & Customer Management
Operations Management
Sales & Customer Management
Human Resources (HR)
Marketing
Collaboration
Accounting & Finance
IT Services
Communications
Technology
Finance
Analytics
Construction
Transport
Legal
Education
Health
Recreational Activities
Association Management
Commercial
Services
Agriculture
Art
Media
Government
Corporation
Manufacturing
Law
Category
Customer Experience
Customer Experience
Customer relationship management
Customer Support
Call Centre
Customer Service
Sales Force Automation
Pricing Optimisation
Customer Success Software
Sales Enablement
Sales Intelligence
Contact Management
Point of Sale (POS)
Reservation & Booking
Product Configurator
Data Extraction
Sales Management
Predictive Lead Scoring
Membership Management
Ticketing
Customer Engagement
Inside Sales
Quoting
Proposal Management
Customer Loyalty
Contact Center
Help Desk
Commission
Sales Forecasting
Configure Price Quote (CPQ)
iPad POS
Customer Reference Management
Customer Satisfaction
Lead Management

Compare software systems of Customer Experience

Zendesk

The shortcut to happy customers
Learn more about Zendesk
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
K-NOW

Simplifies the learning and use of applications
Learn more about K-NOW
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
LiveAgent

An omnichannel support tool for all your channels
Learn more about LiveAgent
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
Freshdesk

Keep your agents happy, and your customers happier
Learn more about Freshdesk
Customer Support
Analytics
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Integration & Interoperability
Collaboration
RingCentral Engage Telco

Engage with your telco customers to increase loyalty
Learn more about RingCentral Engage Telco
Customer Support
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Application Customization
Integration & Interoperability
Collaboration
Hubicus Groupe BVA

Monitoring the quality of your customer experience
Learn more about Hubicus Groupe BVA
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
Shipup

Turn delivery into marketing and customer success
Learn more about Shipup
Customer Support
Analytics
Support
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Integration & Interoperability
Collaboration
Smaply

Customer Journey Mapping Software
Learn more about Smaply
Customer Support
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Application Customization
Integration & Interoperability
Collaboration
Cockpit de l'Expérience Client

Cockpit App: Customer Experience live monitoring
Learn more about Cockpit de l'Expérience Client
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
easiware

A solution to manage and centralize customer interactions
Learn more about easiware
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Support
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Predesire configurateur

PREDESIRE Product customization tool
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Customer Support
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Particeep

SaaS solution to create custom investment marketplace
Learn more about Particeep
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
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Quable

Product Information Management (PIM) Software
Learn more about Quable
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
LiveChat

Customer Relationship Management (CRM) Software
Learn more about LiveChat
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
Genesys

Contact Management Software
Learn more about Genesys
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
Apple Business Chat

Messenger for Customer Support
Learn more about Apple Business Chat
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
Collaboration
Khoros

The Digital Customer Engagement Platform
Learn more about Khoros
Customer Support
Analytics
Support
Application Customization
Integration & Interoperability
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Q°emotion

SaaS platform for semantic and emotional analysis
Learn more about Q°emotion
Customer Support
Analytics
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Application Customization
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Collaboration

Customer Experience: purchase guide

Practical guide: how customer experience management works

Digital experience is essential in the process of improving a company's competitiveness. It facilitates customer involvement but also and above all brand loyalty. We just need to keep in mind that it is 7 times more difficult to acquire a new customer than to retain it.

The management of the customer experience cannot be done only on the instinct of the company managers. No one better than the person directly concerned will be able to tell you what the degree of satisfaction drawn from the experience is. Give the customer a voice through the feedback and find a direct touch point to have a perfect understanding of your value to the consumer. To do this, there are two ways to gather this knowledge:

  • Collect data left by customers (purchases, abandonments, sponsorships, etc.)
    Gathering customer opinions through forms, surveys or feedback

The customer experience software must be able to analyze this data and identify the specific actions to be taken to improve the customer experience in order to purchase or retain a purchase.

What is the customer experience software for?

The customer experience software is a customer relationship solution that analyzes customer behavior and/or feedback from a store or service.

Through an email form or an in-store questionnaire (touch panel, for example) you can collect the opinions of your customers and people who are potential consumers of your products or services.

However, you should know that if it is very easy to retrieve data, analyzing it is a little more difficult, especially when it comes to free opinions or answers to open questions. The user experience software is designed to effectively respond to this type of problem. The user experience is increasingly important in customer relations.

Advantages of using customer experience management software

  • In the short term: customer satisfaction, positive perceptions, better internal communication, corporate communication, etc.
  • In the medium to long term: customer loyalty, acquisition of new customers, increase in turnover, optimization of the company's brand image, etc.

Optimal customer experience will be a proactive strategy, as a service focused on the customer will anticipate the needs and expectations, increasing the effectiveness of the experience and the desire to be with you. Build a virtuous circle!

Why use Customer Experience software?

Measuring the true customer experience requires accurate metrics. This is one of the biggest benefits you can get from a customer satisfaction tool.

KPIs are all about marketing a company. Customer Experience Management Software helps companies determine how each point of interaction contributes to the overall experience and, consequently, to customer satisfaction and loyalty. 

Knowing the path of customers and prospects, the strengths and weaknesses of your product or service, and what is said about your brand will allow you to respond to the needs of your target audience and gain competitiveness. 
 

Software to enhance the customer experience

RingCentral Engage

It is an omnichannel platform designed to manage consumer loyalty. - Ring Central Company is an omnichannel solution that allows the collection of opinions and centralizes communications with customers and potential customers.

  • Identify immediate ideas and trends.
  • Support sales promoters with real data.
  • Send alerts to employees.

PureCloud

PureCloud is an all-in-one solution cloud-based, Genesys PureCloud is a contact center software that helps manage and understand customer interactions. It provides your employees with tools they can manage, from a single, intuitive and easy-to-use platform, across all communication services:

  • voice,
  • chat
  • e-mail,
  • social media, etc.